Helping communities
achieve their collective goals
for children and families

Facilitation | Project Management | Leadership

who we are

Our team is passionate about making the world a better place for children and families by harnessing the strengths and ideas that live within communities. As our name states, the first 5 years of life are fundamental. Our role is to support cross-sector leaders in early childhood, to help make their collective vision for children and families a reality.  


We envision communities across Washington designing and implementing solutions to complex problems together.


Our mission is to uphold communities in achieving their collective goals for children and families.

what we do

We are a Collaborative Projects Incubator, creating the optimal conditions for growth and development. We support initiatives by mobilizing funding, providing staff for facilitation and project management, building community partnership, managing marketing and branding, supporting research & data, and building public will.


Team collaboration photo

Our values

We actively pursue these values and foster their thriving, internally and externally.

Anti-racism, Equity, and Social Justice

We commit to building systems and programs that support all children and families, and to rebuilding and replacing systems and programs that cause systemic oppression. We believe that diversity is a strength worth celebrating. We believe fair does not mean equal, and regularly examine our privilege and power dynamics.

Anti-racism, Equity, and Social Justice

We commit to building systems and programs that support all children and families, and to rebuilding and replacing systems and programs that cause systemic oppression. We believe that diversity is a strength worth celebrating. We believe fair does not mean equal, and regularly examine our privilege and power dynamics.

Trust and Respect

We believe in the principles of trust, not control. We acknowledge that trust must be cultivated intentionally, through continuous communication and authentic conversations. We engage in dialogue about what unites, divides, and challenges us. Through trust and respect, we can move ideas quickly into action.

Local Voice

We believe children, families, and communities are integral in creating policy and making program decisions that impact their lives. We believe local organizations and individuals are best suited to identify their needs and design solutions. We commit to promoting their desires to key leaders and decision makers.

Integrity and Transparency

We believe every person and child has inherent worth and deserves respect. We assume positive intent and consistently look for opportunities to work with others in support of shared goals, not personal gain.

Collaborative Relationships

We believe the foundation of successful collaborative efforts are authentic relationships. We purposefully invest time and resources into building stable trust-based relationships, amongst organizations and individuals.

we currently support the following initiatives

Washington Communites for Children logo

The Washington Communities for Children (WCFC) is a ten Region coalition network with a mission to connect local and statewide efforts to improve the wellbeing of children, families, and communities. WCFC regions have trusted relationships with over 750 local organizations and individuals including early learning providers, social service agencies, child welfare organizations, libraries, school districts, public health agencies, higher education, families, and many others.


Pierce County Early Childhood Network (PCECN) is a network of community partners that have come together to to improve the wellbeing of children and families in Pierce County. We proudly cultivate community action with 175 partners. Our partnership base is intentionally broad and includes parents, licensed child care providers, health care providers, school districts, business leaders, and family/youth-serving community organizations, to name a few.

Family Connects Pierce County Logo

Family Connects Pierce County offers voluntary nurse support to all families with newborns during a baby’s first 3 months of life. This means foster, adoptive, and birthing families. An experienced nurse will support parents with a medical checkup for the birthing parent and baby, and ensure they are connected to community resources as they continue on their parenting journey.


Northwest Early Learning Coalition is an established regional coalition linking five county coalitions (Island, San Juan, Skagit, Snohomish, and Whatcom), which include more than 100 organizations and professionals in Northwest Washington state. The Coalition exists to make excellence in early learning achievable and sustainable for every child in northwest Washington.

VEL Logo (No White BG)

Serving Grays Harbor, Lewis, Mason, North Pacific, and Thurston Counties, Visions for Early Learning promotes partnerships and community connections that support early learning through coordinated services, family events, educational opportunities, and advocacy.

Meet Our Team

Meet Our Team

Cheri Beavers (she/her)

Child Care Voice, Program Manager and Child Care Capacity Initiative, Project Manager

Cheri oversees the Child Care Voice Program, helping providers & families to thrive and connect with needed resources for success. In addition, Cheri is also the Project Manager for the Child Care Capacity Initiative, a project that provides funding and direct services to Pierce County Child Care and Early Learning Providers through a network of shared services and support.

Cheri is passionate about networking, raising community voice, and establishing lasting equitable systems to ensure accessibility for her Pierce County neighbors.  Cheri is the founder of My Reclaimed Life, an organization focused on education for anti-human trafficking work in Washington. She has spent the last 12 years running programs and creating systems of change for men in addiction recovery, foster children, veterans, and families in transition. When she is not working, she enjoys playing guitar, singing, writing books, reading, and heading to the beach with her family.  

Naomi Carleton (she/her)

Administrative Coordinator

Naomi provides office and administrative support to the teams and individuals of F5F ranging from fundraising to event coordination. Naomi is passionate about children's literacy and is a former board member of FirstBook Thurston County. She is thrilled to be a part of a team working to improve the lives of young children and their families. When away from the office she enjoys spending time with her partner and son, two cats, and too many houseplants to count. 

Cecily Croskey (she/her)

Development Manager

Cecily is a native of Tacoma who brings with her over 12 years of experience partnering with children and families through community programs. She has a passion to see all families grow and thrive. Cecily is the founder of Girls Hearts on Fire, an organization focused on the empowerment of young women. She serves on the Board of Directors for Impact Schools, and as a committee member for the City of Tacoma's Events and Recognition Committee.

Cecily's vision as a mother, professional, and entrepreneur is to empower our community's children, youth, and families to walk boldly in their passions and create the life of their dreams. Life is a great balancing act, so to refuel Cecily enjoys adventuring in the PNW and traveling to beaches both near and far. 

Carrie Duffy-Pearce (she/they)

Finance & Contracts Coordinator

A lifelong Washingtonian, Carrie is passionate about nonprofit work and has spent many years volunteering and working with local organizations. With a heart to see their community grow and thrive, and a deep personal commitment to creating an uplifting and inclusive environment for children and families, Carrie supports the F5F team as our Finance & Contracts Coordinator. Outside of work, Carrie loves spending time with their three rescue horses, playing piano, and enjoying the native plants and wildlife in their backyard. 

Maya Ewings (she/her)

Pathwaves Fellow

Maya is a 2022 Pathwaves Fellow selected to join the WCFC Policy and Advocacy Learning Network and team in their work for the next 20 months. She is the proud mother of 2 boys and a Tacoma Native. Maya comes to this work with a background in all things children and families, ranging from years as child care staff, ECEAP Family Support, Doula and Childbirth Educator, to being a Parent Ambassador Alum and ELAA parent Caucus member. Maya is excited to join the WCFC community, plug into the Impact Networks mindset, and grow in this space.

Mirna Fritz (she/her)

Finance Manager

Mirna has been managing the finances and business operations of F5F for 3 years. She loves numbers and the thrill of balanced accounts. She is passionate about learning new things every day and solving perplexing puzzles. She loves the water. Whenever the weather is nice, you’ll find her exploring waterfalls or sitting by the bay.

Kate Ginn (she/her)

Chief Operating Officer

Kate is a social worker and advocate who has been with First 5 since 2018. She is a Tacoma resident who participates on the Pierce County Birth to 25 Advisory Board for District 4. Kate is passionate about supporting caregivers with young children, and ensuring that programs and policies are designed by the families who use them. Outside of work, Kate enjoys singing, dancing, studying herbalism, and eating her husband's cooking with her daughter.

Rachel Hall (she/her)

State Director, Washington Communities for Children

Rachel is the State Lead for Washington Communities for Children. She believes deeply in the beauty and power of relationships, and that only together can we truly improve the wellbeing of children and families in our community. When not at work, Rachel enjoys cooking, exploring the great Pacific Northwest outdoors, and spending time with dear family and friends.

Muriel Herrera-Velasquez (she/her)

Program Coordinator, Pierce County Early Childhood Network

Muriel values community advocacy and collaboration. She is passionate about breaking down barriers and building bridges for present and future generations. She believes in manifesting positivity and that there is no better medicine than laughter. You will most likely find Muriel, iced coffee in hand, following her rambunctious toddlers around. Deeply connected to her Mexican roots and heritage, most weekends are spent with family and good food. 

Penny Larkins (she/her)

Program Support Coordinator

Penny has been caring for the office needs of F5F since 2016. She supports team projects, fundraising, and events with enthusiastic attention to detail, all while nurturing community connections. When away from the office, Penny enjoys gardening, home projects, and being a grandmother.

Mary Lloyd, EdD (she/her)

Interim Executive Director

Mary received her masters and doctorate in education and social justice from Seattle University. Over the years, she has directed and taught in traditional, experiential, and early learning environments integrating creative, collaborative approaches for both adults and children.

She couldn’t be more excited to be facilitating the staff, board, and community partners at First 5 FUNdamentals through this transformative phase in their organization’s development. 

For fun, she enjoys gardening and cooking, as well as playing soccer and snow skiing. With spring around the corner, you will likely find her tooling around Seattle neighborhoods on her electric bike.

Linden Obel (she/her)

Program Manager

Linden leads the Northwest Early Learning Coalition and hosts the Family & Community Outreach State Action Team as part of Washington Communities for Children. She is an advocate of catalyzing community voice, building cross-sector partnerships, and moving ‘at the speed of trust’ to drive equitable health outcomes for children, families, and communities.

Outside of work, Linden loves spending time outdoors (especially trail running, hiking, biking, and downhill skiing), listening to a podcast or audiobook, and perfecting her family’s favorite breakfast foods.

Emily Poncik (she/her)

Program Director, Family Connects Pierce County

Emily oversees the Family Connects program in Pierce County, which provides nurse visits to families of newborns. She is a proud foster mama who is passionate about surrounding new parents with a community support system, with hopes to reduce the incidence of child welfare involvement in Pierce County.

When not trying to save the world, Emily is an outdoor enthusiast who spends her free time exploring new trails with her wife and son, traveling the world, long-distance cycling, and drinking copious amounts of coffee. 

Zach Sokolik (he/him)

Marketing & Communications Manager

Zach is responsible for planning, managing, and executing strategic marketing and communications activities. Fueled by creativity and kindness, he is passionate about making a positive impact in the community. A PNW native and Japanese-maple enthusiast, Zach enjoys spending time in nature and in the garden with his partner Rebekah, and Rottweiler puppy, Mr. Blue Bear. 

Timieka Travis (she/her)

Equity Manager

Timieka Travis leads our Equity Action Team and oversees First 5 FUNdamentals' internal equity processes. Timieka is also a social worker by trade and places the value of human relationships first. She believes whole-heartedly in cultural and linguistic alignment between programs and the people they support. Being a busy mom, juggling a teenager and two kids under 5, she knows first-hand the invaluable impact a supportive network and community can have on a family. 

No Openings At This Time

Meet Our Board Of Directors


Jennifer Smith

Board President

Jen is a former pediatric intensive care nurse and Co-author of two books to help parents navigate the hospital experience with their critically ill children, she is also passionate about promoting the awareness of behaviorally-challenged children and their relationship with the adult leaders in their lives. Jen is married to Matt and is the mother of two daughters, Sadie (14) and Cora (11). Jen sits on the board of the Zenith West Gymnastics Foundation, which also supports the growth and development of children.


Jennifer Sass-Walton

Board Vice President / Northwest Early Learning Representative

Jennifer is the Child & Family Health Manager at Skagit County Public Health. She was one of the original co-chairs of the NW Early Learning regional coalition when it formed in 2005, and has remained active ever since. Supporting lifelong health and well-being, starting before birth, has long been a passion for Jennifer. She is dedicated to building a sustainable, equitable system of support for children and families in Skagit County and beyond. Jennifer and her husband Bob have four adult children and are new grandparents.


Diane Kroll

Board Secretary / Treasurer

Diane Kroll is an Early Learning Professional who has worked in the field for over 45 years. In her role as Director of Early Childhood Services at Puget Sound Educational Service District, she was responsible for overseeing the Education Component for ECEAP as well as managing multiple grants supporting the Child Care Community in King and Pierce Counties. Diane is currently co-founder of Imag(e)ine, an educational collaborative committed to offering professional development opportunities to EL Educators. Diane is a founding member of First Five Fundamentals.


Tom Herron

Board Member

Tom Herron is a pediatrician, who for the past 35 years has been helping families in the Gig Harbor community. He appreciates how communities impact children and their families. Outside of work he and his wife love cycling and indulging their grandchildren.


Alishia Agee-Cooper

Board Member

Alishia Agee-Cooper is an innovative leader in child welfare. She collaborates across sectors to promote the inclusion of lived experts in child welfare, as well as, racial justice and social equity; creating opportunities for critical conversations surrounding racial disproportionality and lived expert inclusion in child welfare. 

She applies a wide lens when analyzing data to identify trends, gaps, and solutions with her educational, lived, and professional experience. Alishia experienced firsthand the impacts of the child welfare system as a parent who was impacted by substance use moved through a dependency action and reunified with her child. She has worked in her local child welfare agency since 2017 and has gained insight into practice and policy that guides decision-making from line staff to leadership.


Anne Rothert

Board Member

Bio Coming Soon!

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